Oracle Responsys Marketing Platform 2024 Implementation Professional {1Z0-1032-24} Questions

Oracle Responsys Marketing Platform 2024 Implementation Professional {1Z0-1032-24} Questions

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Are you looking for Oracle Responsys Marketing Platform 2024 Implementation Professional exam questions or dumps to clear your exam in 1st attempt? you have reached to right exam questions website!

 

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Oracle Responsys Marketing Platform 2024 Implementation Professional Exam Syllabus: 

Using Responsys Data Model    

  • Describe the Responsys Data Model
  • Create and manage contact lists, supplemental tables, and profile extension tables
  • Create and manage filters, segment groups, and seed groups

Setting up Initial Configuration/Deliverability

  • Describe domain branding and domain delegation
  • Describe Responsys bounce processing
  • Perform IP Warm Up and IP Ramp Up
  • Configure global account settings, campaign management, domain and bounce settings, external tracking, and campaign categories
  • Deploy conversion tracking
  • Configure subscription management

Configuring Data Integration

  • Describe the Data Gateway Setup process
  • Configure Connect Jobs to import data
  • Configure Contact Event Data (CED) exports

Managing Content

  • Create and manage documents
  • Create and manage HTML email documents

Managing Campaigns and Forms

  • Create, manage, and test campaigns
  • Configure campaign settings in Campaign Dashboard
  • Configure campaign categories, link categories, and link tables
  • Configure dynamic content modules
  • Create and manage forms

Managing Programs

  • Design, manage, and publish programs
  • Analyze and test programs

Creating Multi-Channel Campaigns

  • Create Short Message Service (SMS) campaigns
  • Create push campaigns

Understanding API Integrations

  • Describe Responsys API authentication
  • Describe Responsys API scalability

Using Responsys Personalization Language (RPL)

  • Create personalized campaigns using RPL
  • Understand RPL directives

Analyzing Reports

  • Explain Interactive Dashboards
  • Evaluate using Campaign Performace
  • Evaluate using Deliverability Analysis
  • Evaluate using Live Reports
  • Understand the Monitor Campaign functionality

Configuring Account Admin

  • Create and configure Responsys users
  • Configure global user settings
  • Design and deliver messages using Campaign Management

Using AI Capabilities in Responsys

  • Prepare to leverage Oracle’s approach to AI in Oracle Cloud Applications
  • Describe the integration and application of AI within the Oracle CX ecosystem
  • Use AI to enhance audience creation, campaign development, program development, and reporting

 

Official Oracle Responsys Marketing Platform 2024 Implementation Professional Exam Details:

Exam Name: Oracle Responsys Marketing Platform 2024 Implementation Professional 

Exam Duration: 90 minutes

Passing Marks: 68%

 

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